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SurePayroll
Description: The SurePayroll lead generation program allows prospective buyers to essentially sell the product to themselves. By giving the prospect the ability to select and customize the presentation we engage them to create a more personally relevant sales proposition. Through rich media animations, voice-over, demonstrations and interactivity the prospect can experience the product first hand, as well as through video, they can see and hear from the company’s CEO, customer service team and current clients. Each video offering a different perspective that shows as well as tells the company’s story and highlights key benefits. All of this is tracked and captured creating a database of top prospects with usable information for on-going sales/marketing within each target group.
But it’s the results that matter and SurePayroll has seen a dramatic increase from their sales department using the demo to sell the product. “… one of our reps was working a 50-employee company lead. The owner said she was not interested, and before handing up, Anthony asked her to look at the demo anyway. They hung up and she called back within minutes saying she was ready to sign up. Through the enrollment process, she continues to tell Anthony, "oh, yeah, I saw that on your demo", Tracy Johnson, Director of Marketing for SurePayroll.
Contact us for a live demo and more information, 619.270.9373.
Description: The SurePayroll lead generation program allows prospective buyers to essentially sell the product to themselves. By giving the prospect the ability to select and customize the presentation we engage them to create a more personally relevant sales proposition. Through rich media animations, voice-over, demonstrations and interactivity the prospect can experience the product first hand, as well as through video, they can see and hear from the company’s CEO, customer service team and current clients. Each video offering a different perspective that shows as well as tells the company’s story and highlights key benefits. All of this is tracked and captured creating a database of top prospects with usable information for on-going sales/marketing within each target group.
But it’s the results that matter and SurePayroll has seen a dramatic increase from their sales department using the demo to sell the product. “… one of our reps was working a 50-employee company lead. The owner said she was not interested, and before handing up, Anthony asked her to look at the demo anyway. They hung up and she called back within minutes saying she was ready to sign up. Through the enrollment process, she continues to tell Anthony, "oh, yeah, I saw that on your demo", Tracy Johnson, Director of Marketing for SurePayroll.
Contact us for a live demo and more information, 619.270.9373.
Shure
Description: New products, software and software as a service products (SaaS) utilize multimedia animations, voice-over, sound fx and e-learning tutorials to market and educate not only their prospective buyers, but internal employees and channel marketing partners.
Through the rich multimedia experience we created a robust interactive engagement experience that delivers a consistent sales message on key benefits and functionality while also educating and training users on how to get the most out of the product.
Shure uses the rich media experience as part of an integrated marketing campaign for Trade Shows, Direct Mail (CD-Rom) and Sales Support. Through one single marketing communication Shure was able to increase value across the entire sales/marketing communication channel from educating employees, training marketing partners and selling to consumers.
Description: New products, software and software as a service products (SaaS) utilize multimedia animations, voice-over, sound fx and e-learning tutorials to market and educate not only their prospective buyers, but internal employees and channel marketing partners.
Through the rich multimedia experience we created a robust interactive engagement experience that delivers a consistent sales message on key benefits and functionality while also educating and training users on how to get the most out of the product.
Shure uses the rich media experience as part of an integrated marketing campaign for Trade Shows, Direct Mail (CD-Rom) and Sales Support. Through one single marketing communication Shure was able to increase value across the entire sales/marketing communication channel from educating employees, training marketing partners and selling to consumers.
Pure Financial
Description: People respond and become more connected to real people they can identify with as authentic. They want to hear from the owner of the business, the person behind the solution, the employees who are there to answer their questions and other customers who have used the product. Through the use of video and rich media you can immerse your audience with your message whether you are talking to prospective customers, employees, media outlets, investors, or marketing partners.
Pure Financial uses three cost effective techniques to connect with their audience and deliver a compelling message, raise confidence and trust in prospective clients and encourage them to act. Their story is told by the company’s founder shot on green screen and embedded into a rich media presentation, a photo rich presentation and voice-over of client testimonials and a animated rich media presentation with music and voice-over.
The Internet is used to distribute a powerful direct response message through an affordable, engaging multimedia commercial to a targeted audience.
Description: People respond and become more connected to real people they can identify with as authentic. They want to hear from the owner of the business, the person behind the solution, the employees who are there to answer their questions and other customers who have used the product. Through the use of video and rich media you can immerse your audience with your message whether you are talking to prospective customers, employees, media outlets, investors, or marketing partners.
Pure Financial uses three cost effective techniques to connect with their audience and deliver a compelling message, raise confidence and trust in prospective clients and encourage them to act. Their story is told by the company’s founder shot on green screen and embedded into a rich media presentation, a photo rich presentation and voice-over of client testimonials and a animated rich media presentation with music and voice-over.
The Internet is used to distribute a powerful direct response message through an affordable, engaging multimedia commercial to a targeted audience.
TransUnion
Description: Today’s online experience is all about engagement and trial. Consumers want the ability to go beyond the marketing message and test drive the product before they make a purchase.
In launching their new product DataTrail, the multi-media presentation fed on the concept of going down a path in search of information with images of TransUnion representatives to guide the way. The tour of the product utilized rich media animation to display the software capabilities along with a voice-over highlighting key features. The multimedia experience offers a connection with prospective buyers giving them not only the ability to try the product, but guides them to purchase the product online.
Description: Today’s online experience is all about engagement and trial. Consumers want the ability to go beyond the marketing message and test drive the product before they make a purchase.
In launching their new product DataTrail, the multi-media presentation fed on the concept of going down a path in search of information with images of TransUnion representatives to guide the way. The tour of the product utilized rich media animation to display the software capabilities along with a voice-over highlighting key features. The multimedia experience offers a connection with prospective buyers giving them not only the ability to try the product, but guides them to purchase the product online.
Continuous Computing
Description: Continuous Computing supports over 150 customers worldwide, including nearly every major telecom vendor in the NGN, 3G Wireless, and IMS markets. They deliver complex high-tech solutions to what they call the entire system "below the application".
Through multimedia, animations sound fx and voice-over the complex was unraveled and simplified into an engaging, compelling message that immersed the viewer into the solutions they deliver.
Today’s digital world has raised viewers’ expectations where text descriptions and photos have been replaced by interactive, entertaining, immersive experience.
Description: Continuous Computing supports over 150 customers worldwide, including nearly every major telecom vendor in the NGN, 3G Wireless, and IMS markets. They deliver complex high-tech solutions to what they call the entire system "below the application".
Through multimedia, animations sound fx and voice-over the complex was unraveled and simplified into an engaging, compelling message that immersed the viewer into the solutions they deliver.
Today’s digital world has raised viewers’ expectations where text descriptions and photos have been replaced by interactive, entertaining, immersive experience.
Santee Village
Description: Santee Village, an urban condominium in downtown Los Angeles, uses the power of digital marketing through video, multimedia, sights and sounds to not just tell, but also show the experience and value through the eyes of current owners. Delivering a powerful, compelling direct marketing sales message that moves prospective buyers to take action.
Integrating buyer “experiential” testimonials, virtual tours, interactive maps and floor plans provides the key information to help buyers make an informed decision. With the prospect engaged and excited by the multimedia experience you can guide them to an easy "call to action" opportunity to select from requesting more information, filling in a prequalification form or visiting a sales office for an on site tour. The digital direct response marketing experience motivates the prospect to act and sets up and easy to act decision.
Digital marketing has changed the equation where the audience wants more than the message, they want to experience the product in the most detailed waypossible before so they feel fully informed to make a purchase decision. Or in this case determine which condominium is worth driving out to for a onsite visit.
Description: Santee Village, an urban condominium in downtown Los Angeles, uses the power of digital marketing through video, multimedia, sights and sounds to not just tell, but also show the experience and value through the eyes of current owners. Delivering a powerful, compelling direct marketing sales message that moves prospective buyers to take action.
Integrating buyer “experiential” testimonials, virtual tours, interactive maps and floor plans provides the key information to help buyers make an informed decision. With the prospect engaged and excited by the multimedia experience you can guide them to an easy "call to action" opportunity to select from requesting more information, filling in a prequalification form or visiting a sales office for an on site tour. The digital direct response marketing experience motivates the prospect to act and sets up and easy to act decision.
Digital marketing has changed the equation where the audience wants more than the message, they want to experience the product in the most detailed waypossible before so they feel fully informed to make a purchase decision. Or in this case determine which condominium is worth driving out to for a onsite visit.
Treasure Island
Description: Direct print mailers by themselves are so yesterday and static text based emails are quickly following simply because people are overwhelmed by boring messages. Today's multimedia raise the bar by extending the experience with full animated, and video-based messages that create an immersive, engaging experience that people want to watch over and over again.
Using the "Sleepy Hallow" story line, we took advantage of the holiday to create a spooky animated multimedia presentation with scary music and sound FX. Better than direct mail alone, the promotion could be sent via email to over 400,000 people instantly. These direct response marketing tactics supports branding, top of mind awareness as well as guide prospects to an “easy act impulse purchase decision”.
These viral campaigns continue to show huge returns as the entertainment factor of the creative is not only enjoyed the people on the original distribution list, but sent on to friends and collogues extending your reach and stirring up a "buzz".
Description: Direct print mailers by themselves are so yesterday and static text based emails are quickly following simply because people are overwhelmed by boring messages. Today's multimedia raise the bar by extending the experience with full animated, and video-based messages that create an immersive, engaging experience that people want to watch over and over again.
Using the "Sleepy Hallow" story line, we took advantage of the holiday to create a spooky animated multimedia presentation with scary music and sound FX. Better than direct mail alone, the promotion could be sent via email to over 400,000 people instantly. These direct response marketing tactics supports branding, top of mind awareness as well as guide prospects to an “easy act impulse purchase decision”.
These viral campaigns continue to show huge returns as the entertainment factor of the creative is not only enjoyed the people on the original distribution list, but sent on to friends and collogues extending your reach and stirring up a "buzz".
International
Description: Success breeds more success. Leveraging the Sturgis Event, we developed a rich media experience taking the consumer on the journey with PowerStroke Diesel.
Through interactivity, sight, sounds and animations we encourage the audience to participate with the brand creating emotional connections and more memorable experiences enhancing brand value, retention and loyalty. A radio station to switch channels, downloadable screensavers, simple engine animation display and registration to the PowerStroke center created a social environment for loyal PowerStroke Diesel engine owners to enjoy and sharestories.
People want to participate and feel connected with others. Through digital marketing we can help make your brand that social network hub giving your audience the ability to share your brand and like values with other loyalists and future owners.
Description: Success breeds more success. Leveraging the Sturgis Event, we developed a rich media experience taking the consumer on the journey with PowerStroke Diesel.
Through interactivity, sight, sounds and animations we encourage the audience to participate with the brand creating emotional connections and more memorable experiences enhancing brand value, retention and loyalty. A radio station to switch channels, downloadable screensavers, simple engine animation display and registration to the PowerStroke center created a social environment for loyal PowerStroke Diesel engine owners to enjoy and sharestories.
People want to participate and feel connected with others. Through digital marketing we can help make your brand that social network hub giving your audience the ability to share your brand and like values with other loyalists and future owners.
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